About Us

The line between production and distribution

is not only blurred but also blended. e-filmshcool.com is a site devoted to the indie film producer as a business. We take our experience of producing 30 films, selling more than 100 different movies and 20 years of film marketing, in creating our lessons of making movies that make money!

The Studio System doesn't work…

…for an independent film. If you want to develop, create, market and distribute your independent film you can't take a "studio system" and tailor it with less money, time and resources. So many producers fail after their first films for this reason. After producing more than 30 feature films I can tell you… this doesn’t work!

Trial and Error

With 20 years of experience, our company's mistakes and successes are all told here. e-filmschool is about real case studies of OUR film making, film markets and actual distribution deals. What you are getting is insider experience!

Building your own door

…is how you get your foot in it. This is how I, David Huey created Cine Excel, a 20 year old indie that raises financing, develops, produces and sell our own films at the film markets.

The "Micro-Studio System"

Cine Excel is the pioneer of the "Micro-Studio System", a checks and balance system that keeps control of a film from concept to distribution. Want to learn how to build your own micro-studio? That is covered too!

Why work so hard on your film only to lose it?

We started our distribution division because I got ripped off on my first film. Through the years I have witnessed producers make bad and wrong deals. With e-filmschool, not only will you learn how we make marketable movies, you will learn how we sell it and what to watch out for. With e-filmschool, you’ll learn about the many different ‘one mistakes’ that can cost you your film.

Why work so hard on your film and find it not sellable?

On the first film I directed, I put together what I thought was a great film and was crushed and heartbroken when nobody wanted to distribute it. How will you prevent this from happening to your film?

What's the secret?

Experience, experience, experience. e-filmschool will provide you with actual sales information, real financial cost, tricks of the trade, mistakes that we make, and our successful systems. We are not analyzing other peoples’ films. With our case studies you are living our experiences. e-filmschool will not tell YOU how to do it, e-filmschool will show you how WE did it.

Why so cheap? What’s the catch?

We make money with our feature films. What you pay helps us to keep our filmschool running (so please don't pirate nor freely distribute).

Is it right for you?

If you are waiting for millions of dollars for your Hollywood blockbusters or want to start at the bottom in the mail room then this is not for you. e-filmschool is about low budget production in the real film business. If you believe you have the skills and passion to make a low movie but need the experience then you need e-filmschool! Experience is something no one can take away from you!

Why start now?

Every good producer goes through "Thought Incubation." Take the courses now, think about how they apply to you. The sooner you "incubate" with these lessons in your mind, the better you will be when production starts. Make sense? Start e-filmschool now!

David Huey started Cine Excel Entertainment, an IFTA company twenty years ago. His company is one of the few micro-studios still in existence that funds, develops, produces and sells their own films. 80% of Cine Excel's films are shot on 35mm and the latest films are shot on HD. Cine Excel consistently exhibits at all the film markets which keeps them up to date on all the trends and changes. To keep up with the evolving film model, David has never been afraid to try different approaches to filmmaking and distribution thus creating the "Micro-studio System".

To see Cine Excel's micro-studio stage go to www.cineexcel.com/production/stage.html.

For a list of films log on to www.cineexcel.com.

David also works as a director and director of photography on television commercials. He has worked on more than 1000 commercials. David feels that that every TV commercial production is different, which has given him a wealth of production techniques. For a preview of some of his work log on to www.purepictures.com.

Using big budget experience on a low budget production, he has been able to synthesize the needs of a successful film, and he’s done it for more than twenty years and more than thirty times!

David Huey is available for personal consultation for a fee. E-mail his for an appointment and current rates. (cineexcel@msn.com)